Streamline the Front End of Supply Chain

Streamlining is the removal of intermediaries in a supply chain—cutting out the middleman. Instead of going through traditional distribution models, which have various intermediate (such as a distributor, wholesaler, broker or agent) companies may now deal with every customer type directly. One notable benefit is a drop in the cost of servicing customers directly. Consequently, you will increase your margin and you may elect to increase your profitability or provide better margin to market, which will increase your sales volume. Or you could lower your MRSP to provide better product differentiation based on price.